Mimos | Homeware Boutique
Mimos Homeware Boutique is a refined destination for timeless, elegant homeware pieces. With a focus on natural tones and sustainable beauty, the brand captures the essence of a serene and curated home. The green and cream colour palette reflects an organic connection to nature, embodying a sense of calm, sophistication, and understated luxury.
At Mimos, every detail is thoughtfully designed to create a warm, inviting experience for their customers, offering everything from functional decor to beautifully crafted home essentials.
WHAT WE COLLABORATED ON:
- Brand Vision & Direction
- Brand Identity Design
- Print Design
- Print Management
- Packaging Design
- Marketing Collateral
The Challenge & Design Approach
The goal was to create a clean, sophisticated aesthetic that speaks to the modern homeowner while maintaining an approachable and natural feel. To achieve this, I incorporated soft, flowing lines, elegant typography, and subtle textural elements across the packaging and print materials.
The green and cream hues were strategically used to evoke harmony and connection to the earth, while maintaining a versatile design that complements the boutique’s high- quality offerings. Whether it’s a packaging box, a social media post, or a printed voucher, the branding remains cohesive, stylish, and polished. The branding successfully elevates Mimos Homeware Boutique as a trusted and stylish homeware destination, reflecting the brand’s commitment to quality and timeless design.
Outcome
The branding successfully elevates Mimos Homeware Boutique as a trusted and stylish homeware destination, reflecting the brand’s commitment to quality and timeless design. Each touchpoint—from packaging to digital assets—communicates a sense of elegance and natural beauty that resonates with their customers.
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